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UID:7e3fdcea-137b-4d9b-9d70-089e488ee800@aiweek.boston
DTSTAMP:20260621T191917Z
DTSTART:20260924T220000Z
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SUMMARY:Seeing What Consumers See: AI\, Visual Intelligence\, and the Future of Consumer Behavior
DESCRIPTION:Join us for a fireside chat featuring Jehan Hamedi (Questrom'12)\, Founder and CEO of Vizit\, in conversation with Marcel Rindisbacher\, Ravi K. Mehrotra Professor of Business and Interim Dean of the Questrom School of Business.\n\nA pioneer in visual intelligence and applied AI\, Jehan has built technology that helps organizations understand and predict how consumers respond to visual content\, unlocking new insights into attention\, perception\, and behavior. Together\, Jehan and Marcel will explore how AI is transforming the way businesses measure and influence decision-making in an increasingly image-driven\, digital-first economy.\n\nThe conversation will also examine the broader implications of these advancements at the intersection of business\, markets\, and society\, from the future of marketing and commerce to questions of consumer agency\, data ethics\, and the evolving nature of attention.\n\nCo-hosted by the BU Questrom Feld Center and the Mehrotra Institute as part of Boston AI Week\, the event will be followed by an *invite-only* reception bringing together leaders from industry\, government\, and academia for continued dialogue and connection.\n\n## About the speakers\n\n**Jehan Hamedi (Questrom'12)** is the founder and CEO of Vizit\, a venture-backed AI company\, and a Boston University Questrom School of Business graduate with over 15 years in enterprise software. He has led AI integrations for dozens of billion-dollar companies across 15+ countries — including Google\, Mars\, L'Oreal\, Disney\, Walgreens\, and Harley-Davidson — generating hundreds of millions in enterprise value. A holder of 24+ patents in AI\, computer vision\, and consumer behavior prediction\, he has been named to the Boston Business Journal 40 Under 40\, Forbes Technology Council\, and has secured Series A and B VC funding for Vizit. Under his leadership\, Vizit has earned recognition as a Business Insider Top 15 Technology Startup\, CB Insights Retail Technology 100 winner\, and a leading startup in both marketing and e-commerce by The Lead's Leading 100.\n\n**Marcel Rindisbacher** is the newly appointed Interim Dean of the Questrom School of Business at Boston University\, where he also holds the Ravi K. Mehrotra Professorship in Finance and directs the Ravi K. Mehrotra Institute for Business\, Markets & Society. A financial economist with a PhD from the Université de Montréal and prior faculty experience at the University of Toronto's Rotman School\, he has previously served as Finance Department Chair and Senior Associate Dean for Faculty & Research at Questrom. His research — published in top journals including the Journal of Finance\, Review of Financial Studies\, and Econometrica — spans asset pricing\, dynamic portfolio theory\, life-cycle finance\, and pension design. At Questrom\, Rindisbacher has been a cornerstone of the MS in Mathematical Finance & Financial Technology and PhD programs\, known for bridging rigorous theory with real-world application for institutional investors and retirement systems. Through the Mehrotra Institute\, he leads scholarship and public dialogue on how markets and firms interact with society — with a particular focus on reshaping business education in response to evolving attitudes toward capitalism.
LOCATION:Hariri Auditorium\, BU Questrom School of Business\, 595 Commonwealth Ave\, Boston\, MA 02215
URL:https://aiweek.boston/schedule/vizit-fireside-questrom-2026
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